Graphic Designer (Digital)

About the Role

We are looking for a talented Graphic Designer (Digital) to join our creative team. In this role, you will be responsible for creating visually compelling graphics that drive engagement across digital platforms. You will work closely with our marketing and content teams to develop creative assets that align with brand guidelines and campaign objectives.

Key Responsibilities

• Social Media Graphics: Design eye-catching visuals for various social media platforms including Instagram, Facebook, LinkedIn, and Twitter, ensuring content is optimized for each platform specifications
• Ad Creatives: Create compelling display ads, banner ads, and promotional graphics for paid advertising campaigns across Google Display Network, Meta Ads, and other digital advertising platforms
• Banner Design: Develop website banners, email headers, and landing page graphics that drive conversions and enhance user experience
• Brand Consistency: Maintain visual brand consistency across all digital touchpoints, ensuring all designs adhere to brand guidelines and style guides
• Creative Concepts: Conceptualize and execute creative ideas for marketing campaigns, product launches, and promotional activities
• Collaboration: Work closely with content writers, digital marketers, and video editors to create cohesive multimedia content
• Asset Management: Organize and maintain a library of design assets, templates, and brand resources for team access
• Trend Awareness: Stay updated with the latest design trends, tools, and best practices in digital marketing

Requirements

• Experience: 1-3 years of experience in graphic design with a focus on digital marketing assets
• Adobe Creative Suite: Proficiency in Adobe Photoshop, Illustrator, and InDesign is mandatory
• Canva Expertise: Strong working knowledge of Canva for quick turnaround projects and team collaboration
• Digital Format Understanding: In-depth knowledge of digital image formats, resolutions, color modes, and platform-specific requirements
• Typography Skills: Strong understanding of typography, color theory, and visual hierarchy
• Portfolio: A strong portfolio demonstrating digital design work across various platforms
• Communication: Excellent communication skills and ability to present creative concepts effectively
• Time Management: Ability to manage multiple projects simultaneously and meet tight deadlines
• Attention to Detail: Meticulous attention to detail and commitment to delivering high-quality work

Good to Have

• Basic knowledge of motion graphics and After Effects
• Experience with Figma or Sketch for UI/UX design
• Understanding of print design and production
• Video editing basics

What We Offer

• Competitive Compensation: Attractive salary package based on experience and skills
• Creative Freedom: Opportunity to experiment with new ideas and creative approaches
• Skill Development: Access to design tools, resources, and learning opportunities to enhance your skills
• Growth Opportunities: Clear career progression path within the creative team
• Collaborative Environment: Work with a passionate team of marketers and creatives
• Work-Life Balance: Supportive work environment that values your personal time

Location

Pune, Maharashtra