Performance Marketing Manager | Remote
Posted 2 months ago
Required Skills
Are you a fit for this role?
Upload your CV once and see how you score against this job, plus what to highlight before you apply.
Takes about 30 seconds. Free, and you can use the same CV on any job.
Job Description
Performance Marketing ManagerCompany: Varun Digital Media Solutions Pvt. Ltd. Job Type: Full-TimeWork Mode: Work From Office / RemoteShift: 4:00 PM – 1:00 AM IST
Job SummaryWe are looking for an experienced and results-driven Performance Marketing Manager to plan, execute, and optimize paid digital marketing campaigns across multiple platforms. The ideal candidate should have strong hands-on experience in Google Ads, Meta Ads, lead generation, campaign optimization, and performance analytics.
Key ResponsibilitiesPlan and manage paid marketing campaigns across Google Ads, Meta Ads, LinkedIn, and other digital platforms. Develop strategies to generate high-quality leads and maximize conversions. Monitor campaign performance, CPL, CPA, ROAS, CTR, conversion rates, and other KPIs.Perform keyword research, audience targeting, competitor analysis, and campaign optimization. Create and test different ad copies, creatives, landing pages, and audience segments. Manage campaign budgets and ensure maximum ROI.Analyze campaign data and prepare regular performance reports. Identify opportunities to improve lead quality, conversion rates, and overall campaign performance. Work closely with the sales and creative teams to align marketing campaigns with business objectives. Stay updated with the latest trends, tools, and best practices in performance marketing. Required Skills3–5 years of hands-on experience in Performance Marketing / Paid Advertising. Strong knowledge of Google Ads and Meta Ads. Experience in B2B lead generation and conversion-focused campaigns. Strong understanding of Google Analytics, conversion tracking, pixels, and campaign analytics. Excellent analytical and problem-solving skills. Experience with A/B testing and campaign optimization. Good communication and reporting skills. Ability to work independently and achieve performance targets. PreferredExperience in Digital Marketing / Website Development / Social Media / IT Services sales. Experience managing international campaigns, especially US/UK markets, is an added advantage.
Interested can share your resume at giri@varundigitalmedia.com
Interested in this position?
This role is advertised by Varun Digital Media, sourced from LinkedIn. Apply here and we will share your profile with the employer, or use the link below to apply on the original posting.