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Job Description
Brand Manager – Movie IndustryLocation: HyderabadJob Type: Full-timeIndustry: Advertising / Digital Marketing / Film & EntertainmentExperience: 2, Strong experience in the Movie/Film Industry/Entertainment
Job OverviewWe are looking for an experienced and dynamic Brand Manager with strong experience in Advertising/Digital Agencies and the Movie Industry. The ideal candidate should have hands-on experience in managing movie campaigns, coordinating with creative and content teams, handling social media promotions, and executing digital marketing strategies for films.The candidate should have a strong understanding of the film marketing ecosystem, audience behaviour, movie launches, promotional campaigns, and social media trends. Experience in independently managing Twitter/X posting and real-time movie-related content is highly preferred.
Key ResponsibilitiesManage and execute end-to-end digital marketing campaigns for movies and entertainment brands.Develop and implement movie marketing strategies across social media and digital platforms.Plan and manage movie launch campaigns, including teasers, trailers, posters,character reveals, release announcements, and promotional activities.Handle day-to-day social media communication and content publishing for movie campaigns.Manage and publish content on Twitter/X, including:Movie announcements and updatesCreative posts and promotional contentReal-time/moment marketingTrending topics and hashtagsLive event and movie-related updatesAudience engagement and conversationsMonitor Twitter/X trends and identify opportunities for real-time and moment marketing.Ensure that all social media posts are aligned with the movie’s brand, tone, campaign strategy, and release plan.Work closely with the creative team to develop engaging movie campaign ideas and social media content.Prepare campaign calendars, content plans, posting schedules, and execution trackers.Monitor campaign performance and provide regular updates and reports.Track competitor campaigns, industry trends, audience reactions, and emerging social media formats.Manage multiple movie projects simultaneously while maintaining quality and accuracy.
Required Skills & ExperienceMandatory experience in the Movie/Film Industry or Film Marketing.Hands-on experience managing movie promotional campaigns.Strong experience in Twitter/X content posting and management.Good knowledge of movie launches, release campaigns, and entertainment marketing.Excellent communication and coordination skills.Strong organizational and project management abilities.Ability to work in a fast-paced agency environment and manage multiple campaigns simultaneously.Strong understanding of regional cinema and movie audiences will be an added advantage.
Intrested candidate can share resume on hr@wtxindia.com.
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