Digital Marketing Specialist

Company Description Property First Realty LLP is India’s leading real estate consulting firm, consistently recognized by The Economic Times Realty and other industry bodies for excellence in advisory services. Headquartered in Bangalore, the firm operates across major markets including Mumbai, Pune, Goa, Dubai, Hyderabad, Chennai, and Delhi NCR, with a strong focus on luxury residences and appreciation-driven investments. As trusted channel partners to top Grade-A developers, Property First provides clients with priority access to exclusive, legally compliant inventory and high-growth real estate opportunities. The company is known for its client-first philosophy, professional ethics, and Great Place to Work® certified culture, offering a dynamic environment for growth-focused professionals.
Role Description The Digital Marketing Specialist will be responsible for planning, executing, and optimizing digital campaigns to strengthen Property First Realty LLP’s brand presence and lead generation efforts. Day-to-day activities include managing social media channels, creating and scheduling content, running online marketing campaigns, and monitoring performance across platforms. The role involves using web analytics tools to track campaign effectiveness, preparing performance reports, and recommending data-driven improvements. The specialist will collaborate closely with sales and marketing teams to align digital initiatives with business objectives and ensure consistent messaging across all touchpoints. This is a full-time, on-site role based in South Mumbai.
Qualifications
Candidates should possess strong Social Media Marketing and Online Marketing skills for campaign execution and audience engagement.Candidates should possess solid Digital Marketing and Web Analytics skills to plan strategies, track performance, and optimize results.Candidates should possess excellent Communication skills for clear coordination with internal teams and effective messaging to external audiences.Candidates should ideally have experience with paid advertising platforms (e.g., Google Ads, Meta Ads), SEO/SEM, and marketing automation tools.Candidates should have 2–4 years of relevant digital marketing experience, preferably in real estate or a related industry, and a bachelor’s degree in marketing, communications, business, or a similar field.Candidates should demonstrate strong analytical thinking, attention to detail, the ability to work in a fast-paced environment, and a results-oriented mindset.